MEDIA RELATIONS AND CORPORATE IMAGES
, 14/06/2010 16:06On the morning of June 4, 2010, Center of Vietnamese and Southeast Asian Studies in combination with Company for Training and Human Resource Development Netspace organized a workshop on the topic: "Media relations and corporate images" presented by Huynh Son Phuoc - Former deputy editor-in-chief of Tuoi Tre newspaper.
Setting up, maintaining and developing relationships with the press have become one of the important tasks set out in each enterprise, to promote brands, products and services.
How to have good relationships with the media from which we can build good images as well as promote the enterprises to the public more efficiently?
How to handle the crises in the press in time and turn crises into opportunities for business?
With the aim to bring about shared experiences in his own many years’ experiences in Vietnamese journalism, Mr Huynh Son Phuoc helped explain the above problems to the audience who were the representatives of many companies and enterprises in Ho Chi Minh City and neighboring provinces.
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